The seat will remain on the market: The head of the brand on the future of the Spanish manufacturer

Let’s start with the current topic that was heard after the statement of the head of the Volkswagen group. Will Kit disappear from the market?

In fact, there have been reports of alleged plans to wind down the brand’s operations. However, Kit is in better shape than ever and demand remains very high. Sales this year increased by 18%, reaching almost 200,000 units sold. The number of customer orders for the Ibiza, Arona and Leon models also reached a record level. Meanwhile, there are plans to update these models to offer more efficient combustion engines and PHEV vehicles.

So neither the car models nor the Seat showrooms are disappearing from the sale?

In the Polish market, customers can test drive and buy Seat cars at 22 dealerships across Poland. As for Kiti’s portfolio, it is subject to continuous changes, which is important for easy product management in the context of possible supply and customer demand, which is why, for example, the 1.0 TSI 110 HP and 1.5 TSI 130 HP engines and Plug hybrids are returning to the Seat Leon offer. – inside. Meanwhile, by the end of 2024, all showrooms are undergoing their visual and conceptual transformation towards the exclusive Cupra Studio, where Seti cars have their rightful place.

Let’s look a little further into the future. If Seat is to focus on passive mobility in the future, what effect might this have on current users of Seat’s flashy cars? Do they have to worry about things like parts, service or warranty coverage?