At a time when the way to make the car more available in Brazil and the possible return of the “popular” is being discussed, prices are increasing for at least the latest launch twice.
One of them is from the Ram brand, from the Stellantis Group. The 1500 Limited pickup goes on sale in chrome finish options, at BRL 530,000, and blacked out, at BRL 540,000 making it the most expensive pickup truck in the country.
Both come with a 400 hp Hemi V8 5.7 gasoline engine, along with an 8-speed automatic transmission. With all this, you can’t expect efficiency. The Ram 1500 Limited consumes 5.5 km/l in the city and 7.2 km/l on the highway.
Inside, there is a lot of sophistication: luxury equipment, reclining rear seats, two 12″ screens (instrument and multimedia panel), Harman Kardon audio system with 19 speakers, 10″ subwoofer and 900 watts of power and input 5 of USB, among other things.
The price does not scare off the brand’s consumers: on the first day, Ram reported that it had pre-ordered 540 pickup units.

Mercedes-AMG G 63: off-road for almost R $ 2 million
Topping (by a lot) the million mark, Mercedes-Benz launches the luxurious and sporty SUV AMG G 63.
For BRL 1,869,900, interested parties can pick up a utility vehicle with a 4.0 V8 engine with 585 hp, which is connected to the AMG SpeedShift TCT 9G transmission. All-wheel drive has been improved, the suspension has adjustable damping and the steering is semi-automated. Wheels are 22″.
Inside, the cabin features 64-color lighting, 15 speakers, 12.3” multimedia, 3-zone air conditioning and carbon fiber cladding.
The 2023 Bronco lineup arrives unchanged
Ford is starting sales of the 2023 Bronco SUV, imported from Mexico. The only novelty is the release of three new colors: Atlas blue, Torres gray and Fuji green, which join the other 8 options.

The engine is the same: EcoBoost 2.0 petrol, used in the Maverick Pickup, with a capacity of 253 hp and 8-speed automatic transmission, with all-wheel drive and rear differential lock.
Partial leather seats, sunroof, convertible automatic, automatic brake control with pedestrian detection and 9 airbags are its content highlights.
Available only in the Wildtrak version, the Bronco costs R$272,790.
Open the season of sales and even discounts
Once they are rarely seen on the market, some products again offer discounts and even lower suggested prices.
Volkswagen is selling until the end of May the Amarok V6 pickup at a discount of BRL 56,000: from BRL 296,860 it drops to BRL 240,456. But the offer is only valid for legal entities.
Still among the pictures taken, Mitsubishi reduced the price of the L200 Triton Savana by R$3,000 and it now costs R$261,990.

Caoa Chery has also reduced prices for the remaining 22/22 models: the Tiggo 5X is R$2,500 cheaper and now costs R$149,990 in the flex version and R$159,990 in the light hybrid.
Tiggo 8, a 7-seater SUV, costs R$ 209,990 in the Max Drive version (before it cost R$ 212,490), while Tiggo 8 Pro Plug-in Hybrid dropped R$ 5 thousand and is now priced at R$ 274,990. , also year/model 22/22.
Fiat pinches and claps. While the 1.3 Drive manual and CVT Precision versions of the Cronos were priced at R$2,000 (R$95,990 and R$109,890, respectively), the sedan’s Drive CVT option was reduced by R$2,000 and now costs R$97,990.
A new line of tires arrives in Brazil

Goodyear is now adding Cooper brand tires to its portfolio, in the Cobra, Evolution and Discoverer lines. Founded in the United States in 1914, Cooper was acquired by Goodyear in 2021.
With both classic car and muscle car tires, the Cobra line, with 14- and 15-inch rims, has grooves for good performance on wet roads and an excellent mid-tread pattern for uniform wear.
The Cooper Discoverer STT Pro line brings technologies to tackle off-road challenges in 16- to 20-inch rims. The Cooper Evolution ATT and Evolution MT lines target the segment of SUVs and mixed-use or off-road trucks, from 15. – inch to 15. 18 inch rims.