Commissioned by Ferdinand Porsche’s daughter, Louise, the first 911 Turbo is as beautiful as it is unique.

The Sonderwunsch customization program has been responsible for beautiful one-off Porsches in the past, and its latest offering is no exception. Unveiled at the Porsche Icons Festival in Dubai, the car is a tribute to the very first 911 Turbo.
“This special car is not only a demonstration of what is possible with our Porsche customization programs,” said Manfred Bräunl, CEO of Porsche Middle East and Africa. “It also reflects Porsche’s heroic and pioneering spirit as we go back to the inspiration behind this project – the ‘911 Turbo Nr. 1’.”
Presented as a 70th birthday present to Louise Piech, daughter of Ferdinand Porsche, the “911 Turbo Nr. 1″ was built in 1974 and, unlike the models that would follow, had a slim chassis body from the 911 Carrera. Despite the different sheetmetal steel, it still launched a large rear Turbo wing.
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On the outside, it was finished in silver with black and red “Porsche” written on the side. Inside, Piech chose red upholstery and Tartan fabric seat inserts to complement the car’s exterior. The modern version has the same silver finish and Porsche lettering in the same style as the “911 Turbo Nr. 1.” This one-off innovation has been billed as the perfect way to celebrate the sports car’s 60th anniversary, as well as the manufacturer’s 75th.
“The original idea for this project started a year ago,” said Patrick Gallas, manager of Porsche Exclusive Manufaktur for the region. “We wanted to create a modern car design that was unique. Fortunately for us, there is no shortage of Porsche cars that people mark as icons. We chose to ‘remodel’ one of the greatest icons of all – the original 911 Turbo that belonged to Louise Peach.”
Big inflatable 911

In addition to the Sonderwunch 911, Porsche also brought the first generation inflatable 911, and placed it in the center of the show. Measuring 20 feet long, 26 feet wide, and 66 feet tall (6x8x20 meters), it earned an official Guinness World Record as the “largest inflatable car” in the world.
Images from the Dubai Porsche Festival also marked the in-house showing of the third-generation Panamera, the 718 Spyder RS, and the Vision 357 Speedster concept. The Mission X supercar, the 911 S/T, and a selection of classic Porsches were also present at the show, which welcomed 27,000 fans in total.