Alfa Romeo organizes the most Italian stage in its history

Alfa Romeo organizes the most Italian stage in its history


It will produce its new Giulia and Stelvio exclusively in Italy with the latest technology thanks to Stellantis’ investment in its factory in Cassino, the only one in Europe for the platform.

Made in Italy will take a new direction with the future it is preparing Alfa Romeo. The most famous Italian brand will create and release its new models Stelvio in 2025, and Giulia in 2026, in Italy, at its Cassino plant, taking advantage of the knowledge and experience of the Italian team, and from where it plans to export these cars to the rest of the world.

The brand shows that it focuses on these two cars “showing the world how Alfa Romeo interprets the challenge of the electric transition, while remaining completely true to its DNA.“. Moreover, he explains that The Stelvio will be the first Stellantis vehicle to feature STLA’s Brain technology platform and STLA SmartCockpit.and will be the first vehicle based on the large STLA platform in Europe.

Stellantis is investing heavily in Italy, in particular its plant in Cassino will be the only one in Europe to have a large STLA platform, and Italy will be the only European country to manufacture vehicles on the STLA Large and STLA Medium platforms.

Latest technologies

Alfa Romeo explains that the Large STLA platform can support multiple transmission systems. The new Stelvio will be the first car to use 800-volt technology along with the new STLA Grand platform.

The flexibility of the STLA platform gives engineers and designers the ability to define wheelbase, overall height, width, and overall ground clearance. Additionally, you can use a variety of suspension modules to achieve each vehicle’s specific performance goals, including in terms of driving dynamics, handling and comfort.

So, Alfa Romeo engineers They have adjusted key dimensions, such as the distance between the center of the front wheels and the driver’s feet, between the front and rear parts and the floor, to improve the vehicles’ ability and performance, the brand explains.

Product content will “redefine customers’ relationship with their vehicles” thanks to technologies such as active control and ground safety detection. At the same time, everyday use will be “very easy,” the brand maintains.

So, Alfa Romeo defines that The Stelvio “marks the beginning” of technological platforms STLA Brain and STLA ‘SmartCockpit’which seeks to “interpret and personalize” the driving experience inside and out, starting with driving dynamics and functions that are constantly updated and customizable through artificial intelligence and OTA updates, which translate into benefits throughout the vehicle’s life cycle, explains the manufacturer.

The STLA SmartCockpit It gives a “reinterpretation” to the instrument panel by being integrated into the curved screen, explains the brand. Likewise, it maintains safety technologies, such as an extended visibility package (‘top display’, night vision, digital mirror) and “high-end” driver assistance systems.

These new Stellantis technologies are based on a new electrical/electronic (E/E) architecture and software, called STLA Brain.

The mind of the brain

This service-oriented architecture, fully integrated with the cloud, decouples hardware and software cycles, allowing developers to quickly build and update features and services via OTA updates, without having to wait for new hardware to be introduced.

The car group recalls that at the beginning of 2022, it announced a partnership with Amazon, whose cloud computing solution would increase the “always connected” nature of its platform.

In this sense, Stellantis points out that this partnership offers the possibility of transferring processing power to the cloud and augmented reality.

Its platform will also adopt Amazon products and solutions designed specifically for its vehicles to create a personalized, intuitive and brand-specific experience.

Therefore, STLA SmartCockpit, which works in collaboration with STLA Brain, is connected to the digital experience on board the car, transforming it “into a fully customizable living space.”