Seat is on its way to relinquishing its role as a car brand

Seat’s drastic change, which has been hinted at before, will remove the Spanish manufacturer from its role as we know it.

Those who follow the world of cars closely watch the trends that have developed and reshaped with the evolution of electricity in recent years, surprisingly. New brands entered our lives, the efforts of traditional manufacturers to say goodbye to internal combustion engines, and the influx of Far Eastern manufacturers to Europe are just some of the highlights of this process. In relation to the manufacturers, whose fates were almost redrawn by the drastic decisions taken by the roof groups, this process brought significant changes through models such as Polestar and Cupra. One of these changes, where we expect such a development until 2030, which is shown to say goodbye to traditional engines, is at the door of Seat. In the statement, whose message has been given by CEO-level statements for some time, it is highly likely that the Spanish brand will end the production of cars of the type we know.

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The dynamics of Seat’s transformation into a mobility brand in the period after 2030 comes to the fore in the main idea of ​​the phrase “message delivered at the level of the CEO” that we mentioned above. As we saw in the example of the Mobility brand in Renault, we can see the Spanish manufacturer as an organization that produces only electric vehicles with a focus on urban transport at the end of this evolution. The “Mo” brand, for which Seat has produced electric motorcycles and electric cars of the Renault Twizy type in the past years, is in fact a direct model from the inside at this point.

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The success of the Cupra front also has a big impact on this future evolution of the Seat. Having recently introduced the electric Tavascan in mass production form after the Formentor, the Cupra’s position within the VW Group continues to be shaped in the direction of performance. Kit, which does not have any preparations for an electric model until 2026, is scheduled to continue with internal combustion models in this process. In the latest news from within the brand, “At this point, we think about what role the brand can play after saying goodbye to internal combustion engines. Seat can take a form that offers mobility solutions and appeals to young consumers, as was the case with Mo.” phrases are also very clear about the signs of change.

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