Liputan6.com, Jakarta – The CEO of Ford Motor Co (FMC), Jim Farley said, Chinese manufacturers are the main rivals in the electric vehicle industry. However, a company from the United States (USA) has limited costs to compete on a smaller scale.
“I think we see CIia as a major competitor, not GM (General Motors) or Toyota,” Farley said, at the Morgan Stanley Sustainable Finance Conference.
Farley continued, China as the largest car market in the world, has the best battery technology, and dominates the production of electric vehicles. In fact, he also mentioned BYD, Geely, Great Wall, Changan as rulers among Chinese car manufacturers.
In fact, to beat the Chinese automakers, Farley said Ford needed a different brand, which he said had lower prices.
“But how can you beat them cost-effectively if the scale is five times your scale,” Farly added.
“The Europeans allowed them (Chinese producers) to enter, so now they are selling a large amount to Europe,” he emphasized.
Ford said in February it would invest $3.5 billion to build an electric vehicle battery plant in Michigan using Chinese partner CATL to make low-cost batteries.